SEO Master Skills Hands-On Workshop
Description
SEO Master Skills Hands-on Workshop
From the moment you arrive, your experience will be hands-on and
personalized to you and your classmates. Through demonstrations of
common situations, and practical approaches to your own Internet
marketing hurdles, we work right alongside you to ensure your full
comprehension of the workshop materials. After you pass the final exam,
you'll receive certification showing that you've completed all the
modules and understand the concepts.
Day 1 - Search Engine Basics: Getting Results
How to perform Keyword
Research and how to work with your content in the correct sequence of
operations for maximum impact. You will have a good understanding of
current on-site influences, as well as step-by-step methodology.
Day 2 - Search Engine Processes
Learn how to optimize your pages
manually by using our 6-step system. You will know which search engines
and directories should be focused on for the best results, how to build
link reputation and popularity, along with an awareness of all the ways
to avoid being penalized accidentally.
Day 3 - The Future of Search Engine Marketing
Learn advanced keyword
forensics and how to tap into behavioral trends based on the last 90
days of search activity. You will understand how to tap into search
engine trends that 90% of other Webmasters miss.
Day 4 - Advanced SEO Strategies
Advanced skills, including how to
use Google Analytics, how to deal with technical issues, and
multivariate reporting of the most complex nature.
Day 5 - Strategies "Beyond SEO"
By the end of Day 5, the entire
workshop comes together and you will understand both the theoretical
and practical ways of optimizing a web page with the least possible
amount of steps. You will then be prepared to compete in a highly
competitive market, while eliminating all the guess work.
Six Months Mentoring Included
With the Master level workshop you will receive six months of
additional mentoring with the instructor. You have one hour per month
to work on difficult SEO problems which continues your education. This
is critical to continue to hone your skills as you become a
professional in search engine optimization and internet marketing. This is valued at over $1500.
College-level continuing education units (CEUs) available upon request. A $60 fee is required to cover the cost of the paperwork.
Additional Information
Your wireless-enabled laptop (Windows or Mac), something to write with, your SEO questions and problems, and a Web site you've worked on to present to the class (optional).
Prerequisites
Appropriate for all business owners
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